Justin Emmanuel Steinbach, CEO at IFFCO Professional – IFFCO Group
The Role of Chefs in Shaping Baking Trends: Culinary Creativity Meets Pastry Perfection
Baking has come a long way since ancient Egyptians fired up the world’s first ovens around 2600 BCE. The Middle Ages saw the birth of finer baking, and guilds took control of the profession. The discovery of sugar as an ingredient revolutionized the industry, leading to the refining of traditional desserts and the development of increasingly elaborate confections, most of which were available only to the highest echelons of society
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